Early Summer update

Morning all,

I'm sure you need no reminding that June 24th is Wrong Trousers Day. In fact I'm sure you already have your dubious pantaloons at the ready. Hopefully you've all seen our extremely well-received viral film celebrating Wrong Trousers Day in association with Wallace and Gromit's Children’s Foundation, a film most notable for shots of Mark Scoble in a tutu.

Big thanks to all the people who were part of this project: Bristol Children's Hospital, QEH School, The Pure Feed Company, The Pelican Chew Magna, and Lucy and Harry!!

If you haven’t seen it yet, shame on you. But here it is:



Also this month was the launch of the “Hot Drinks Harm” film for the North Bristol NHS Trust. The film was made to highlight the risks of tea and coffee scalds on children. Amazingly, burns injuries from tea or coffee account for 60% of admissions to the South West UK Children's Burns Centre at Frenchay. Hopefully this short, powerful film will help raise awareness, and save a few families from this kind of traumatic experience. It was featured on BBC Points West, and ITV West, demonstrating the powerful marriage of the PR machine and compelling film-making.



Also, our teams have travelled to London and Switzerland over the last couple of weeks with our client Ogilvy 4D. It wasn't all work work work though, as you can see from some photos of the wonderful views of Lugano on our Facebook page.

That’s all for now. Stay tuned for regular updates via twitter: @cmediauk

The CM team.